There’s a special genre of publication that caters exclusively to excitable, starstruck young women. “Tiger Beat”, “Bop” and “16″ are fluffy magazines tailored to satisfy the swoony dreams of adolescents as they fantasize about the teen idol de jour.
The packaging of a fantasy is an art in and of itself cleverly crafted by publicists, ambitious stage parents and cynical editors. The formula is fairly simple. The performer must always be portrayed as single and wholesome. Marriage, homosexuality, bizarre personality quirks, poor grooming, violent tendencies, psychological issues, consumption of alcohol and/or drugs and smoking must be concealed at all costs lest the fantasy, and possibly a career, go up in smoke. Chastity rings a la Jonas Brothers are a big plus. The star has to be accessible but always slightly out of reach, cute but never sexual, perfectly behaved….and rather bland. Attracting and keeping the attention of young female fans, who tend to be fickle when it comes to the cuties they admire, is easier said than done.
But it’s impossible to put off the inevitable. The girls realize they’re at a puppet show when they see the strings. The star turns out to be a regular guy. (more…)